The gut decision divides decision makers everywhere. Some decision makers swear that their gut can do them no wrong and that pouring over data sets and applying decision models is busy work. Others demand a more rigorous approach to decision making and dismiss gut...
Gut feeling’ remains an important element in decision-making among business leaders even when plenty of data is available, according to a new study. Nine in every 10 executives surveyed by the Economist Intelligence Unit (EIU) said if the available data...
Star Trek fans know that Captain Kirk is decisive and acts on his gut feelings. Sometimes he’s right, but other decisions lead to disaster. Mr. Spock, on the other hand, is logical, dispassionate and usually opposed to Captain Kirk. They each make mistakes as...
On the face of it, business people still hold wildly contradictory views about the relative value of data science as opposed to gut instinct when they make decisions. Almost six senior executives out of 10 see themselves as making decisions based on data, according to...
As the tectonic plates underlying our business world shift, it becomes increasingly important for business leaders to rapidly make robust decisions, all while minimising risk. Against this rapidly changing backdrop, it’s no longer enough to use intuition – which...
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